Alliance Risk vs Newfront: Commercial Crime Insurance

Newfront brokers crime within its Executive Risk practice, which services private companies from seed round onward, and you start with a consultation; Alliance Risk arranges crime placements and lists cash-handling and payment-heavy businesses as common buyers.

Van Ness Partners presents a practical comparison of source materials relevant to financial crime exposures.Research updated 2026-09-25

Crime coverage

Alliance Risk

  • role: Alliance Risk arranges crime insurance placements as a brokerage; the crime page describes the coverage it places rather than an Alliance-issued policy. Crime product page and the general brokerage disclosure on the coverage catalogue page.company-reportedSource ↗Source ↗
  • insurer: The crime insurance page does not name an issuing insurer or carrier for the coverage. Crime product page as read on 2026-09-23.not-disclosedSource ↗
  • coverage: Alliance Risk's crime insurance page covers employee theft and embezzlement, forgery or alteration of checks or documents, fraudulent electronic funds transfer, social engineering fraud and impersonation, and burglary, robbery and safe burglary, with theft of client property available by endorsement. Crime product page, What Does Crime Insurance Cover? section; actual policy structure depends on the carrier and the policy as issued.company-reportedSource ↗
  • coverage: Alliance Risk says its crime coverage excludes business income loss from crime unless endorsed, cyber breach or hacking (which it says falls under a cyber policy instead), losses not discovered during the policy period, and dishonest acts by company owners or partners. Crime product page, What Doesn't Crime Insurance Cover? section.company-reportedSource ↗
  • eligibility: Alliance Risk lists businesses that handle cash, payments or sensitive data, companies with accounting, billing or procurement teams, nonprofits with volunteer financial oversight, and organizations in finance, retail, healthcare or logistics as common crime insurance buyers. Crime product page, Who Needs Crime Insurance? section.company-reportedSource ↗
  • limits: Alliance Risk's crime page gives typical annual premium ranges ($500-$2,000 for small businesses up to $10,000-$50,000+ for large enterprises) but does not publish specific coverage limits, sublimits or retentions. Crime product page as read on 2026-09-23.not-disclosedSource ↗

Newfront

  • role: Newfront brokers crime coverage as part of its Executive Risk practice, which it groups with fidelity coverage under one Key Coverages entry. It negotiates placement rather than underwriting the risk. Executive Risk offering page; crime and fidelity are listed together, not as separately described products.company-reportedSource ↗
  • insurer: The reviewed Executive Risk page does not name the insurer or insurers that would issue a crime policy placed through Newfront. Executive Risk page as read on 2026-09-23; carrier depends on the specific placement.not-disclosedSource ↗
  • eligibility: Newfront says its Executive Risk practice services private companies from seed round through every series of funding, and describes work with over 500 publicly traded companies, without a crime-specific eligibility threshold. Here for the Long Run section; figures describe the executive-risk practice broadly, not crime coverage specifically.company-reportedSource ↗
  • coverage: Newfront lists "Fidelity and Crime" among the Key Coverages of its Executive Risk program. The page does not separately describe crime-specific insuring agreements such as employee theft, computer fraud or funds-transfer fraud. Executive Risk page Key Coverages list; crime and fidelity are bundled in one line item.company-reportedSource ↗
  • limits: Newfront's Executive Risk page does not publish limits or retentions for crime coverage. Executive Risk page as read on 2026-09-23.not-disclosedSource ↗
  • services: Newfront says clients get 24/7 access to their insurance program, including policies, certificates of insurance and billing, through its connected dashboard, and that renewal submissions use pre-populated historical data. Industry-Leading Technology section; described across Executive Risk lines, not crime-specific.company-reportedSource ↗
  • application: You start a crime coverage placement by requesting a consultation through Newfront's Executive Risk page. Executive Risk page call-to-action; no online quoting or binding described.company-reportedSource ↗
  • claims: Newfront says it provides "integrated claims and coverage negotiation" for its Executive Risk lines, which would apply to a crime claim. The Newfront Difference section; described across Executive Risk lines, not a crime-specific claims workflow.company-reportedSource ↗

What Are the Key Differences Between Alliance Risk and Newfront Crime Insurance?

Who Each Broker Is Built For

Newfront's Executive Risk practice serves private companies from seed round onward and says it works with over 500 public companies, and crime is one line inside that practice. Alliance Risk aims crime cover at cash-handling businesses, companies with accounting, billing or procurement teams, nonprofits with volunteer financial oversight, and finance, retail, healthcare or logistics firms. Choose Newfront if you're a funded startup buying crime with the rest of your management liability; choose Alliance Risk if you run a cash- or payment-heavy business and want the covered perils spelled out up front. [5] [2]

How Much You Can Check Before Quoting

Alliance Risk lists employee theft, forgery, funds-transfer fraud, social engineering, burglary and robbery, plus exclusions such as owner dishonesty and losses discovered after the policy ends. Newfront lists only "Fidelity and Crime" as one entry, so you won't know which insuring agreements you're getting until you see the proposed form. [2] [5]

Service After You Buy

Newfront says you get 24/7 access to policies, certificates and billing through its dashboard, pre-filled renewals and integrated claims and coverage negotiation across Executive Risk lines. Alliance Risk's crime page describes no comparable dashboard or claims service, so ask who will handle a theft claim with the insurer. [5] [2]

What Should You Confirm in Alliance Risk and Newfront Crime Insurance Quotes?

  • Ask Newfront to list the crime insuring agreements on the proposed form. [5]
  • Check Alliance Risk's exclusions, including discovery timing and owner dishonesty, against your risks. [2]
  • Get the issuing insurer, limit and retention from both; neither publishes them. [5] [2]
  • Ask Alliance Risk what help it gives when you file a crime claim. [2]

Alliance Risk publishes exactly which thefts and frauds its crime cover handles and what it excludes; Newfront sells crime only as one line of its Executive Risk practice for venture-backed and public companies, with a 24/7 client dashboard and in-house claims negotiation.

Sources consulted

  1. 01
    Alliance Products

    Alliance Risk · Footer brokerage disclosure: "Alliance Risk is an insurance brokerage focused on providing clients with commercial insurance across a wide array of industries." · accessed 2026-09-23

  2. 02
    Crime Insurance

    Alliance Risk · What Is Crime Insurance?; Who Needs Crime Insurance?; What Does Crime Insurance Cover?; What Doesn't Crime Insurance Cover?; How Much Does Crime Insurance Cost? · accessed 2026-09-23

  3. 03
    Commercial Insurance Guide

    California Department of Insurance · Crime · accessed 2026-09-16

  4. 04
    Social Engineering Fraud Insurance

    Chubb · Opening; coverage highlights · accessed 2026-09-16

  5. 05
    Executive Risk

    Newfront · Key Coverages to Protect Your Business: Fidelity and Crime; Here for the Long Run: Private Companies and Public statistics; Industry-Leading Technology · accessed 2026-09-23

  6. 06
    Crime Terms and Conditions

    The Travelers Companies, Inc. · I.A–G, printed/PDF pages 1–4; III.RR, printed/PDF p.13; V.B.1–2, printed/PDF pp.18–20; Consideration, printed/PDF p.1; III.P p.8; V.A.3 pp.16–17; V.A.4 p.17; V.B.3 p.20; I.A.3 p.1; III.C p.7; III.S pp.8–9; III.II and III.KK p.12; III.QQ p.13; V.A.5 pp.17–18 (printed/PDF pages); IV.J–O, printed/PDF pages 14–15 · accessed 2026-09-16

  7. 07
    Crime Non-Financial Applications and Forms

    Travelers · Opening paragraph; Sample Policy Forms · accessed 2026-09-16

  8. 08
    Commercial Crime Coverage Application

    Travelers Casualty and Surety Company of America · I–III pages 1–2; IX–XI pages 3–4; V–VII, printed/PDF pages 2–3 · accessed 2026-09-16

Contact Van Ness Partners to discuss controls, exposures and insurance options.

Contact Van Ness Partners